cOURSE dESCRIPTION

Social Media Etiquette For Workforce Success: Personal Branding

Managing Your Digital Footprint Feature Image

Duration: 30 minutes – 60 minutes

Description:

In today’s connected world, your digital footprint can open doors, or close them. Employers routinely review candidates’ online presence before making hiring decisions, and what they see can shape first impressions long before an interview ever happens.

This course is designed to help WIN-NextGen™ members understand, manage, and strategically shape their digital presence for career success. Learners will explore how employers screen candidates online, identify potential red flags in their own social media accounts, and take practical steps to strengthen their professional image.


Learning Outcomes:

By the end of this course, learners will be able to:

  • Explain what a digital footprint is and why it matters for career development.
  • Identify what employers look for when screening candidates online.
  • Audit their own social media presence to identify potential red flags.
  • Apply strategies to improve and strengthen their professional online image.
  • Create or optimize a basic LinkedIn profile appropriate for their career stage.
  • Distinguish between appropriate and inappropriate online content in a professional context.
  • Recognize common job scams and apply strategies to protect themselves.
  • Develop a personalized action plan to manage their digital footprint responsibly.


GT3S Points: Experience – 5 pts

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